/* ============================================================
   $HELLO?? — READ THIS IS INSANE. Stark meme energy:
   white paper, heavy black ink, one loud red.
   ============================================================ */

:root {
  --bg: #ffffff;
  --bg-2: #f4f4f2;
  --card: #ffffff;
  --ink: #111111;
  --accent: #ff2e2e;          /* loud red */
  --accent-dark: #d21414;
  --ink-soft: #5a5a5a;
  --line: #e6e6e2;
  --edge: #111111;
  --radius: 6px;
  --maxw: 1080px;
}

* { margin: 0; padding: 0; box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 82px; }

body {
  font-family: 'Inter', system-ui, sans-serif;
  color: var(--ink);
  background: var(--bg);
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

img { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
.wrap { width: 100%; max-width: var(--maxw); margin: 0 auto; padding: 0 24px; }

h1, h2, h3 { font-family: 'Space Grotesk', sans-serif; font-weight: 700; line-height: 1.02; letter-spacing: -.02em; }

.eyebrow {
  font-family: 'Space Mono', monospace; font-size: .74rem; font-weight: 700;
  letter-spacing: .1em; text-transform: uppercase; color: var(--accent); margin-bottom: 16px;
}

/* ---------- buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 8px;
  font-family: 'Space Grotesk', sans-serif; font-weight: 700; font-size: .98rem;
  padding: 13px 24px; border-radius: 999px; border: 2.5px solid var(--ink); cursor: pointer;
  transition: transform .1s ease, background .12s ease, color .12s ease; white-space: nowrap;
}
.btn-sm { padding: 9px 18px; font-size: .9rem; }
.btn-primary { background: var(--accent); color: #fff; border-color: var(--ink); box-shadow: 4px 4px 0 var(--ink); }
.btn-primary:hover { transform: translate(-1px,-1px); box-shadow: 6px 6px 0 var(--ink); }
.btn-primary:active { transform: translate(2px,2px); box-shadow: 1px 1px 0 var(--ink); }
.btn-ghost { background: #fff; color: var(--ink); box-shadow: 4px 4px 0 var(--ink); }
.btn-ghost:hover { transform: translate(-1px,-1px); box-shadow: 6px 6px 0 var(--ink); }

/* ---------- nav ---------- */
.nav {
  position: sticky; top: 0; z-index: 50;
  background: rgba(255,255,255,.9); backdrop-filter: blur(6px);
  border-bottom: 2.5px solid transparent; transition: border-color .2s;
}
.nav.scrolled { border-bottom-color: var(--ink); }
.nav-inner { display: flex; align-items: center; justify-content: space-between; height: 66px; }
.brand { display: flex; align-items: center; gap: 10px; font-family: 'Space Grotesk', sans-serif; font-weight: 700; font-size: 1.2rem; }
.brand-mark { border: 2px solid var(--ink); border-radius: 6px; background: #fff; }
.nav-links { display: flex; gap: 28px; }
.nav-links a { font-family: 'Space Mono', monospace; font-size: .82rem; font-weight: 700; color: var(--ink-soft); transition: color .15s; }
.nav-links a:hover { color: var(--accent); }
.nav-cta { display: flex; align-items: center; gap: 10px; }
.nav-toggle { display: none; background: none; border: none; font-size: 1.4rem; cursor: pointer; color: var(--ink); }

/* ---------- hero ---------- */
.hero { display: grid; grid-template-columns: 1.05fr .95fr; gap: 48px; align-items: center; padding: clamp(40px, 7vw, 88px) 24px clamp(36px, 5vw, 64px); }
.hero h1 { font-size: clamp(2.9rem, 7.2vw, 5.4rem); margin-bottom: 22px; text-transform: uppercase; }
.shout { color: var(--ink); }
.hl { position: relative; display: inline-block; color: var(--accent); }
.hl::before, .hl::after { content: attr(data-text); position: absolute; inset: 0; pointer-events: none; opacity: 0; }
.hl:hover::before { opacity: .9; color: var(--accent); animation: glx1 .4s steps(2) infinite; }
.hl:hover::after { opacity: .9; color: var(--ink); animation: glx2 .4s steps(2) infinite; }
@keyframes glx1 { 0%,100%{ transform: translate(-3px,0); clip-path: inset(0 0 60% 0);} 50%{ transform: translate(3px,0); clip-path: inset(40% 0 20% 0);} }
@keyframes glx2 { 0%,100%{ transform: translate(3px,0); clip-path: inset(58% 0 6% 0);} 50%{ transform: translate(-3px,0); clip-path: inset(20% 0 48% 0);} }
.lead { font-size: clamp(1.06rem, 1.7vw, 1.22rem); color: var(--ink); max-width: 40ch; margin-bottom: 28px; }
.lead b { font-weight: 800; }
.hero-actions { display: flex; gap: 14px; flex-wrap: wrap; margin-bottom: 26px; }

.ca {
  display: inline-flex; align-items: center; gap: 12px; background: #fff;
  border: 2.5px solid var(--ink); border-radius: 999px; padding: 7px 7px 7px 16px; cursor: pointer;
  transition: transform .1s; font-family: inherit; max-width: 100%; box-shadow: 4px 4px 0 var(--ink);
}
.ca:hover { transform: translate(-1px,-1px); }
.ca-label { font-family: 'Space Mono', monospace; font-size: .68rem; font-weight: 700; text-transform: uppercase; letter-spacing: .1em; color: var(--ink-soft); }
.ca code { font-family: 'Space Mono', monospace; font-size: .84rem; color: var(--ink); overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
.ca-icon { display: grid; place-items: center; width: 32px; height: 32px; border-radius: 999px; background: var(--accent); color: #fff; font-size: .95rem; flex: none; }

/* hero art — framed meme */
.hero-art { display: flex; justify-content: center; }
.printout { position: relative; background: #fff; padding: 14px; border: 3px solid var(--ink); border-radius: 8px; max-width: 460px; width: 100%; box-shadow: 8px 8px 0 var(--ink); transition: transform .2s ease; }
.printout:hover { transform: rotate(-1deg); }
.printout img { width: 100%; height: auto; }
.printout figcaption { display: flex; align-items: center; gap: 9px; justify-content: center; font-family: 'Space Mono', monospace; font-weight: 700; font-size: .76rem; color: var(--ink); padding-top: 12px; }
.printout .dot { width: 8px; height: 8px; border-radius: 999px; background: var(--accent); }

/* ---------- ticker ---------- */
.ticker { overflow: hidden; border-block: 2.5px solid var(--ink); padding: 12px 0; background: var(--accent); }
.ticker-track { display: inline-flex; gap: 22px; white-space: nowrap; animation: slide 20s linear infinite; }
.ticker-track span { font-family: 'Space Grotesk', sans-serif; font-weight: 700; font-size: .95rem; color: #fff; text-transform: uppercase; letter-spacing: .04em; }
@keyframes slide { to { transform: translateX(-50%); } }

/* ---------- sections ---------- */
.section { padding: clamp(52px, 8vw, 96px) 24px; }
.section-head { max-width: 680px; margin-bottom: 40px; }
.section-head h2 { font-size: clamp(2rem, 4.6vw, 3.2rem); text-transform: uppercase; }
.section-sub { color: var(--ink-soft); font-size: 1.06rem; margin-top: 14px; }

.prose { max-width: 700px; }
.prose p { font-size: clamp(1.05rem, 1.7vw, 1.2rem); color: var(--ink); margin-bottom: 18px; }
.prose b { font-weight: 800; }

/* ---------- flywheel ---------- */
.flywheel { list-style: none; display: grid; grid-template-columns: 1fr auto 1fr auto 1fr; gap: 16px; align-items: stretch; }
.fw-step { background: #fff; border: 2.5px solid var(--ink); border-radius: var(--radius); padding: 26px 24px; box-shadow: 6px 6px 0 var(--ink); }
.fw-num { display: grid; place-items: center; width: 38px; height: 38px; border-radius: 999px; background: var(--accent); color: #fff; font-family: 'Space Grotesk', sans-serif; font-weight: 700; margin-bottom: 14px; }
.fw-step h3 { font-size: 1.28rem; margin-bottom: 10px; text-transform: uppercase; }
.fw-step p { color: var(--ink-soft); font-size: .96rem; }
.fw-arrow { display: grid; place-items: center; font-family: 'Space Grotesk', sans-serif; font-weight: 700; font-size: 1.6rem; color: var(--accent); }

/* ---------- split ---------- */
.split { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.split-card { background: #fff; border: 2.5px solid var(--ink); border-radius: var(--radius); padding: 32px 30px; box-shadow: 6px 6px 0 var(--ink); transition: transform .12s; }
.split-card:hover { transform: translate(-2px,-2px); }
.split-card.accent { background: var(--accent); color: #fff; }
.split-top { display: flex; align-items: baseline; justify-content: space-between; margin-bottom: 14px; }
.split-pct { font-family: 'Space Grotesk', sans-serif; font-weight: 700; font-size: 2.7rem; letter-spacing: -.03em; }
.split-emoji { font-size: 1.5rem; }
.split-card h3 { font-size: 1.4rem; margin-bottom: 10px; text-transform: uppercase; }
.split-card p { color: var(--ink-soft); }
.split-card.accent p { color: #ffe3e3; }
.fineprint { text-align: center; color: var(--ink); margin-top: 26px; font-family: 'Space Mono', monospace; font-weight: 700; font-size: .84rem; text-transform: uppercase; }

/* ---------- steps ---------- */
.steps { list-style: none; display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.steps li { display: flex; gap: 18px; background: #fff; border: 2.5px solid var(--ink); border-radius: var(--radius); padding: 22px 24px; box-shadow: 6px 6px 0 var(--ink); }
.step-n { flex: none; display: grid; place-items: center; width: 40px; height: 40px; border-radius: 999px; background: var(--accent); color: #fff; font-family: 'Space Grotesk', sans-serif; font-weight: 700; font-size: 1.05rem; }
.steps h3 { font-size: 1.14rem; margin-bottom: 4px; text-transform: uppercase; }
.steps p { color: var(--ink-soft); font-size: .95rem; }

/* ---------- footer ---------- */
.footer { border-top: 2.5px solid var(--ink); padding: 44px 0 30px; margin-top: 36px; }
.footer-inner { display: flex; align-items: center; justify-content: space-between; gap: 24px; flex-wrap: wrap; padding-bottom: 26px; border-bottom: 2px solid var(--line); }
.footer-brand { display: flex; align-items: center; gap: 14px; }
.footer-brand img { border: 2px solid var(--ink); border-radius: 6px; }
.footer-brand strong { font-family: 'Space Grotesk', sans-serif; font-size: 1.15rem; display: block; }
.footer-brand span { color: var(--ink-soft); font-size: .86rem; font-family: 'Space Mono', monospace; font-weight: 700; }
.footer-links { display: flex; gap: 24px; flex-wrap: wrap; }
.footer-links a { font-family: 'Space Mono', monospace; font-weight: 700; color: var(--ink-soft); font-size: .85rem; transition: color .15s; }
.footer-links a:hover { color: var(--accent); }
.disclaimer { display: flex; align-items: center; justify-content: space-between; gap: 16px; flex-wrap: wrap; padding-top: 20px; }
.disclaimer p { color: var(--ink-soft); font-size: .8rem; max-width: 72ch; }
.disclaimer .copy { white-space: nowrap; font-family: 'Space Mono', monospace; font-weight: 700; }

/* ---------- toast ---------- */
.toast {
  position: fixed; bottom: 28px; left: 50%; transform: translate(-50%, 90px); z-index: 100;
  background: var(--ink); color: #fff; padding: 12px 22px; border-radius: 999px;
  font-family: 'Space Mono', monospace; font-weight: 700; font-size: .9rem; opacity: 0;
  transition: transform .3s cubic-bezier(.2,1,.4,1), opacity .3s;
}
.toast.show { transform: translate(-50%, 0); opacity: 1; }

/* ---------- scroll reveal ---------- */
.reveal { opacity: 0; transform: translateY(18px); transition: opacity .5s ease, transform .5s cubic-bezier(.2,.7,.3,1); }
.reveal.in { opacity: 1; transform: none; }

@media (prefers-reduced-motion: reduce) {
  .reveal { opacity: 1; transform: none; transition: none; }
  .ticker-track, .printout, .hl::before, .hl::after { animation: none; }
  html { scroll-behavior: auto; }
}

/* ---------- responsive ---------- */
@media (max-width: 860px) {
  .hero { grid-template-columns: 1fr; gap: 36px; text-align: center; padding-top: 36px; }
  .hero-copy { display: flex; flex-direction: column; align-items: center; }
  .lead { max-width: 46ch; }
  .hero-art { order: -1; }
  .flywheel { grid-template-columns: 1fr; }
  .fw-arrow { transform: rotate(90deg); }
  .split, .steps { grid-template-columns: 1fr; }
  .nav-links { display: none; }
  .nav-links.open { display: flex; flex-direction: column; position: absolute; top: 66px; left: 0; right: 0; background: #fff; border-bottom: 2.5px solid var(--ink); padding: 16px 24px; gap: 16px; }
  .nav-toggle { display: block; }
  .nav-cta .btn-primary { display: none; }
}
@media (max-width: 480px) {
  .ca code { font-size: .74rem; }
  .disclaimer { flex-direction: column; align-items: flex-start; }
}